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DISTREE APAC launches 2nd annual Asia-Pacific Consumer Tech Channel Survey

Distributors and retailers from across the region invited to participate in channel research exercise

DISTREE Asia Pacific (APAC) has started collecting responses for its 2017 regional consumer tech channel survey. Reaching out to thousands of senior executives from consumer tech distributors, retailers and e-tailers across the region, the survey explores sales performance, business confidence, financial trends and attitudes towards product categories.

Liam McSherry, Marketing Director for DISTREE Events, said: “The APAC Consumer Tech Channel Survey was established last year and provided deep insight on regional market trends. By repeating the exercise in 2017, we can compare data points year-on-year. This research also identifies key trends that form the backbone of the content programme at DISTREE APAC 2017, and provides more visibility on the consumer tech brands that channel delegates want to meet.”

Five respondents to this year’s survey (selected at random) will also receive a complimentary room upgrade for their stay at the event hotel in Singapore for DISTREE APAC 2017*. All survey respondents are cross-checked against DISTREE’s extensive APAC channel database and verified to maintain the quality of the findings.

McSherry added: “The survey is quick and simple for respondents to complete. All answers provided remain 100% confidential and are not attributed in any way when the findings are presented. The results of this survey will be released as part of the build-up to DISTREE APAC 2017, with respondents receiving exclusive early access to an executive summary of the key findings.”

Full press release